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Health & Wellness: Reaching Your Consumers

With an aging U.S. population and skyrocketing healthcare costs, health and wellness are important priorities for many consumers. This creates strong opportunities for health and wellness companies — as well as an increasing need to effectively market their offerings in a crowded marketplace.

This report examines:

  • Profiles of Various Healthcare Consumers
  • Key Advertising and Marketing Trends
  • Vitamin Advertising: Key Players and Media Mix
  • Wearable Fitness Devices: Ad Trends, Paid Search and Social Listening